01/22/2021

Clarience Technologies Appoints New Executive

Southfield, Michigan (January 18, 2021) - Clarience Technologies, LLC, a worldwide leader in transportation safety and visibility solutions, has appointed Nada Jiddou to the position of executive vice president and general manager of its Road Ready telematics division.

Jiddou joins the company with over 20 years of strategic management and technology leadership experience she acquired from multiple and wide-ranging positions at Ford Motor Company, Whirlpool Corporation, General Motors, OnStar and Rockwell Automation. Most recently, Jiddou served as chief product officer for the Enterprise Connectivity organization at Ford, where she led the strategy, identification and delivery of connectivity products. In her new role, she will be
responsible for driving Road Ready’s product innovation, operations optimization and market growth.

“Nada’s impressive experience in the transportation and vehicle connectivity sectors will be a tremendous asset to Road Ready’s expansion efforts,” said Brian Kupchella, CEO of Clarience Technologies. “Her innovative business approach has been demonstrated throughout her career and we are excited to welcome her to Clarience Technologies’ leadership team.”

Jiddou earned an MBA with concentrations in marketing and finance from Wayne State University and a bachelor’s degree in electrical engineering from Lawrence Technical University. She is a certified project management professional (PMP) and holds two patents from her work at OnStar.

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