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BRAND COMMUNICATIONS LEAD

Department: Marketing
Location: Southfield, MI
Description

JOB DESCRIPTION:

  • Develop and nurture media relationships in the areas we serve, including key customer markets/segments (commercial transportation, automotive, aftermarket parts and others); regional general/business media where our facilities are based; and national business media outlets where appropriate.
  • Identify and secure key media placement opportunities for Clarience Technologies and its portfolio brands, including executive interviews, product demonstrations, customer testimonials, integration partner expansions, and general business momentum.
  • Develop proactive calendar of news releases and media opportunities that will generate favorable coverage and will demonstrate momentum of business/brands.
  • Develop strategy for branded social media content for Clarience and its portfolio brands, including LinkedIn, posts/blogs, video content, position papers and infographics, and other digital content. 
  • Crate and mane foundation for successful communications, including: company fact books, executive bios, speaker’s bureau and an online media center.
  • Develop process to measure monthly share-of-voice and strength-of-voice for Clarience Technologies and its portfolio brands.

REQUIREMENTS:

  • Bachelor’s degree, Communication and/or Public Relations preferred
  • Experience with trade and business media relations
  • 8-10 years similar experience

Due to International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR) requirements, all candidates must be presently classified as a “US Person" which includes:  a United States citizen; a permanent legal resident (green card holder); or a protected individual (refugee/asylum status).  

 Clarience Technologies is an equal opportunity employer committed to a culturally diverse workforce.

 

 

 

 

 

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