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DIGITAL PERFORMANCE ANALYST

Department: Road Ready Marketing
Location: Southfield, MI
Description

JOB DESCRIPTION

Position will be responsible for developing the digital reporting and analytics for Road Ready and the Road Ready website. 

  • Reporting and integration of Lead Forensics, Google Analytics, Magento, and any future MarTech stack components.
  • Monitoring all digital media to drive engagement.
  • Make recommendations on user experience, web content enhancements, customer experience platform integrations and more.
  • Organize and analyze data from various sources with the purpose of turning numbers into information to influence decision making.
  • Analyze competitive activity in the marketplace and translate learnings into actionable insights.
  • Oversee and resolve the key data issues involving quality and consistency of data for analytical purposes.
  • Effectively summarize and simplify analysis results that are to be shared with teammates and business partners through a wide variety of mediums.

 

REQUIREMENTS

  • Bachelor’s Degree
  • 3-5 years relevant experience.
  • Experience with Google Analytics, Salesforce, and other MarTech platforms.
  • Understand and use digital tools, technologies and trends, with proven ability to leverage those for success.
  • Ability to be flexible in a changing work environment and to work well under pressure.
  • Ability to translate metrics/results into actionable insights to drive business goals.
  • Self-motivated, team-oriented, excellent communicator.

Due to International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR) requirements, all candidates must be presently classified as a “US Person" which includes:  a United States citizen; a permanent legal resident (green card holder); or a protected individual (refugee/asylum status).  

 

Road Ready is an equal opportunity employer committed to a culturally diverse workforce.

 

 

 

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